Episode 46

Breaking Down The Top Elements of Good Videos

There are plenty of good tips and techniques that you can use to dramatically improve your videos.

But how do we know what elements are most valuable for engagement and for keeping viewers’ attention?


In this episode, Matt Pierce, Andy Owen, and Justin Simon talk through our Video Viewer Research, and analyze the common elements we found in great instructional and informational videos.


Do you want more tips on creating videos? You can easily watch and search past episodes here.


You can also find us on Apple Podcasts or Spotify.

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About the Podcast

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The Visual Lounge
Discussions about the power of visuals and videos and how to make them even better.

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About your host

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Matthew Pierce

Matthew Pierce, Learning & Video Ambassador from TechSmith Corporation, has created videos for learning and marketing for over a decade. He is the lead behind TechSmith Academy, a free platform teaching video and image creation for business, which has been used by tens of thousands of users. He is the host of The Visual Lounge Podcast from TechSmith, which streams live on Youtube and LinkedIn weekly. Matthew is a regular speaker at multiple learning and development-focused conferences and is a regular contributor to various training publications. Connect with him on LinkedIn.