Episode 112

Powerful Stories and Your Message

Storytelling can be a powerful tool in the L&D community.

But, as it is with most tools, you need to know how to use it to get the desired end result. That’s what Hadiya Nuriddin, Learning Strategist, speaker, and CEO of Duets Learning, explores on this episode of The Visual Lounge.

Hadiya doesn’t just have a wealth of experience developing and delivering both technical and professional development courses, she’s an advocate for storytelling. She believes that the right stories can deliver context, spur empathy, and inspire people to take “expected” actions.

As Hadiya explains, there’s always a story. It’s up to us to figure out how and when to use it. Listen to this episode of The Visual Lounge to learn how to leverage the power of storytelling for everything from compliance training to customer service training.

Learning points from the episode include:

  • Why Hadiya is keen on taking a cinematic approach to L&D
  • How stories add context and breed empathy
  • Why intent is important when telling stories
  • The role of emotions in storytelling
  • What formula makes up a good story
  • Why “change’ is vital in storytelling
  • The difference between a story and an anecdote
  • What level of vulnerability is necessary for storytelling
  • How to get different viewpoints using the perspective circle
  • Lessons from storytelling in TV and movies

Important links and mentions:

Learn more about the TechSmith Academy.

To read the blog post on the topic or watch the video, go to: https://www.techsmith.com/blog/powerful-stories-and-your-message/

About the Podcast

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The Visual Lounge
Discussions about the power of visuals and videos and how to make them even better.

About your host

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Matthew Pierce

Matthew Pierce, Learning & Video Ambassador from TechSmith Corporation, has created videos for learning and marketing for over a decade. He is the lead behind TechSmith Academy, a free platform teaching video and image creation for business, which has been used by tens of thousands of users. He is the host of The Visual Lounge Podcast from TechSmith, which streams live on Youtube and LinkedIn weekly. Matthew is a regular speaker at multiple learning and development-focused conferences and is a regular contributor to various training publications. Connect with him on LinkedIn.