Modular Video Training: Lessons from Creating the Camtasia Certification Program

What does it take to design a software certification program that remains relevant even when that software gets a fresh update? In this episode of The Visual Lounge, Jeff Batt, the Owner and Content Author of Learning Dojo, shares his journey to create Camtasia's certification program.

Jeff talks about the challenges of maintaining a certification program and making sure videos can be easily updated after feedback and software tweaks. His method involves a modular approach to content, where videos are designed as independent modules rather than a linear sequence. This method allows for easier updates and additions without disrupting the entire training flow.

While embarking on this project, Jeff learned the value of scripting videos, explaining how it not only helps ensure they’re concise but also makes it easier to update them so they’re relevant and valuable for learners.

Learning points from the episode include:

• 00:00 - 02:25 Introduction
• 02:25 - 03:28 Jeff’s top tip for using images or video in your work
• 03:28 - 07:28 Where to begin when creating a certification program
• 07:28 - 10:20 Advice and guidelines for creating a certification program
• 10:20 - 14:02 What Jeff learned by working on the Camtasia program
• 14:02 - 17:15 Processes to make sure you can replicate your work when updating videos
• 17:15 - 19:40 Why Trello is Jeff’s secret weapon for staying organized
• 19:40 - 22:13 Jeff discusses the type of videos he was asked to create
• 22:13 - 25:23 How Camtasia helped the creation process
• 25:23 - 31:30 How he helped to redesign the quizzing aspect of the program
• 31:30 - 35:32 Speed round questions
• 35:32 - 36:23 How to connect with Jeff
• 36:23 - 38:02 Jeff’s final take
• 38:02 - 39:07 Outro

Important links and mentions:

• Connect with Jeff on LinkedIn: https://www.linkedin.com/in/jeffbatt/
• Follow Jeff on X: https://x.com/JeffBattLXD
• Learning Dojo: https://learningdojo.ninja
• Subscribe to Learning Dojo’s YouTube Channel: https://www.youtube.com/@LearningDojo
• Camtasia: https://www.techsmith.com/camtasia/