Episode 55

Making Business Successful with YouTube with Owen Video

Are you ready to harness the power of video for your business?

Video content can be a huge driver of revenue, but many people don’t know where to start. Or they start and get stuck on how to make their videos more impactful and valuable.

Owen "Video," YouTube Channel Producer of Owen Video, joins this episode of The Visual Lounge to share his tips on creating video content to boost your business revenue.

Owen shares insights from his popular YouTube channel and training program, The Video Marketing School. He teaches business owners and entrepreneurs the secrets to starting a YouTube channel and growing it into your biggest source of revenue.

Learning points from the episode include:

  • How to follow the four-step Video Pro System to create video content
  • How to structure your content with the G.R.E.A.T formula
  • Why you should split your content into silos
  • What you can learn from competition on YouTube
  • The real way YouTubers make their money

Important links and mentions:

Learn more about the TechSmith Academy.

To read the blog post on the topic or watch the video, click here.

About the Podcast

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The Visual Lounge
Discussions about the power of visuals and videos and how to make them even better.

About your host

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Matthew Pierce

Matthew Pierce, Learning & Video Ambassador from TechSmith Corporation, has created videos for learning and marketing for over a decade. He is the lead behind TechSmith Academy, a free platform teaching video and image creation for business, which has been used by tens of thousands of users. He is the host of The Visual Lounge Podcast from TechSmith, which streams live on Youtube and LinkedIn weekly. Matthew is a regular speaker at multiple learning and development-focused conferences and is a regular contributor to various training publications. Connect with him on LinkedIn.