Episode 33

How to Decide the Best Media for Instruction with Betty Dannewitz

When you create instructional content, which media do you use? Perhaps you have a favorite type of media that you turn to time and time again, or maybe certain media types resonate better with your audience.

But, with new innovative technologies working their way into our media, how can these be used for learning and development? And, which ones are best for your audience?

Betty Dannewitz has over 18 years’ experience in the learning and development field. She’s a talented instructional designer, training creator, and host of the “ifyouaskbetty” podcast, where she discusses a wide variety of learning and development topics.

She joins Matt Pierce in this episode of The Visual Lounge to discuss using innovative technologies such as augmented reality, virtual reality, and even podcasting to deliver instruction. Betty also shares why these new media are a great way to instruct your audience and help them move forward.

Learning points from the episode include:

  • How to decide the most appropriate media to deliver information in
  • Why animated videos and augmented reality are the go-to media for delivering information
  • Advice for anyone looking to learn more about different media
  • Betty and Matt’s top Camtasia and Snagit tips
  • The difference between distributing media internally vs. externally
  • How media can help bring your learning materials to life
  • Where to look for inspiration

Important links and mentions:

Learn more about the TechSmith Academy.

To read the blog post on the topic or watch the video, click here.

About the Podcast

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The Visual Lounge
Discussions about the power of visuals and videos and how to make them even better.

About your host

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Matthew Pierce

Matthew Pierce, Learning & Video Ambassador from TechSmith Corporation, has created videos for learning and marketing for over a decade. He is the lead behind TechSmith Academy, a free platform teaching video and image creation for business, which has been used by tens of thousands of users. He is the host of The Visual Lounge Podcast from TechSmith, which streams live on Youtube and LinkedIn weekly. Matthew is a regular speaker at multiple learning and development-focused conferences and is a regular contributor to various training publications. Connect with him on LinkedIn.