How to Create Successful Customer Education Content Fast with Dave Derington

What’s the secret to creating great customer education content, fast? 

If you create content, you might get swept up striving for perfection. But when it comes to customer education content, this should be one of the last things on your mind.

Dave Derington, Senior Manager of Outreach’s customer education program, believes that customer education doesn’t have to be perfect – it just has to be helpful. He joins Matt Pierce in this episode of The Visual Lounge to share a faster way to create fun and relatable customer education content and explains why you should leave the idea of perfection behind.

Learning points from the episode include:

• Dave's definition of customer education
• Why creating customer education content quickly is critical
• How to get comfortable with imperfection
• How to give customers the education content they need
• How to create content fast 

Important links and mentions:

• CELab: https://customer.education
• Outreach University: https://university.outreach.io
• Outreach: https://outreach.io

Learn more about the TechSmith Academy.

To read the blog post on the topic or watch the video, go to: https://www.techsmith.com/blog/successful-customer-education