Episode 135

6 Things Before You Record

Before you start creating video content, there are a few things you need to know.

Whether you are starting at the beginning, or have plenty of experience behind you, this is a must-listen for anybody creating educational video content.

TechSmith’s Learning & Video Ambassador, Matt Pierce, is joined by Tiffany Taylor, Director, EDU Success & Education at Handshake, on this edition of The Visual Lounge. She shares what led her to create video, how she defines success and why keeping things simple and small is key.

Plus, Tiffany shares her definitive 6 R’s to consider before creating video content.

Learning points from the episode include:

  • 1:18 – Introducing Tiffany Taylor
  • 2:26 – How did Tiffany start using video?
  • 4:57 – Defining a successful video
  • 7:25 – Make sure video is the right medium for your content
  • 10:27 – Introducing Tiffany’s 6 principles for video content
  • 11:08 – Reiterating your design formula
  • 13:47 – The beauty of pausing videos
  • 17:51 – Why repetition is key
  • 20:33 – Keeping things simple and small
  • 23:14 – Are organizations nervous about choice?
  • 25:20 – Audience trust and change based on feedback
  • 31:36 – Diversity of Learning and Accessibility
  • 34:23 – Why collaborate on content?
  • 39:01 – Tiffany’s Speed Round
  • 43:16 – Tiffany’s final takeaway for the audience

Important links and mentions:

About the Podcast

Show artwork for The Visual Lounge
The Visual Lounge
Discussions about the power of visuals and videos and how to make them even better.

About your host

Profile picture for Matthew Pierce

Matthew Pierce

Matthew Pierce, Learning & Video Ambassador from TechSmith Corporation, has created videos for learning and marketing for over a decade. He is the lead behind TechSmith Academy, a free platform teaching video and image creation for business, which has been used by tens of thousands of users. He is the host of The Visual Lounge Podcast from TechSmith, which streams live on Youtube and LinkedIn weekly. Matthew is a regular speaker at multiple learning and development-focused conferences and is a regular contributor to various training publications. Connect with him on LinkedIn.